Automated Milking Systems & Udder Health Impact

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A new market analysis reveals robust and sustained growth in the global udder health market share, highlighting the increasing prioritization of animal welfare, stringent milk quality regulations, and rising global demand for dairy products. The market, crucial for preventing, diagnosing, and treating udder-related diseases in dairy cattle, particularly mastitis, is on a strong upward trajectory.

Market Overview and Udder Health Market Share

The global udder health market size was valued at USD 1.63 billion in 2024 and is projected to reach USD 2.36 billion by 2032, demonstrating a Compound Annual Growth Rate (CAGR) of 4.9% during the forecast period of 2025 to 2032.

Based on this strong growth momentum, the market is estimated to have achieved a valuation of approximately USD 1.71 billion in 2025. This immediate-term growth is fueled by post-pandemic recovery in dairy operations and a rapid adoption of prophylactic measures and technologically advanced equipment in large-scale dairy farms globally. The consistent CAGR reflects a necessary long-term commitment by the industry to maintain herd health, ensuring compliance and maximizing operational efficiency.

The financial expansion is fundamentally driven by two core factors: the high economic cost of mastitis—which leads to massive losses in milk yield and quality for farmers—and the increasing consumer demand for high-quality, safe, and ethically sourced dairy products. Regulatory bodies across North America and Europe are tightening guidelines on antibiotic use, further shifting the industry focus from curative treatments to preventative management strategies, thereby boosting the market for diagnostic tools and non-antibiotic solutions.

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Segmentation Analysis: Pharmaceuticals Maintain Dominance as Devices Accelerate

The udder health market is broadly segmented based on product, veterinary care setting, animal type, and disease type.

By Product: The market is divided into Pharmaceuticals, Devices, and Supplements. The Pharmaceuticals segment, which includes antibiotics, intramammary infusions (for dry and lactating periods), vaccines, and teat sealants, currently holds the largest market share due to the high incidence of mastitis requiring therapeutic intervention. However, the Devices segment, comprising milk quality analyzers, milk sampling equipment, and automated milk management systems, is witnessing the fastest CAGR. This growth is a direct result of the industry’s adoption of Precision Livestock Farming (PLF) techniques, enabling real-time monitoring and early detection. The Supplements segment, including probiotics and prebiotics, is also expanding rapidly as farmers look for nutritional ways to boost bovine immunity and reduce reliance on drugs.

By Veterinary Care Setting: Dairy Farms command the largest share of the market, serving as the primary point of care where products for hygiene, prevention, and maintenance are applied daily. Veterinary Hospitals & Clinics represent a critical segment for advanced diagnostics and treatment of acute clinical cases, and this segment is expected to see accelerated growth, especially in emerging economies.

By Animal Type: Dairy Cattle remain the dominant animal type in the market, given their crucial role in global milk production and high susceptibility to udder infections.

Market Dynamics and the Need for Advanced Diagnostics

The primary driver of the udder health market is the unrelenting challenge posed by bovine mastitis diagnostics, the focus of extensive research and development. Mastitis, categorized as clinical (visible symptoms) and sub-clinical (no visible symptoms but high Somatic Cell Count), is responsible for the greatest economic loss in the dairy industry worldwide.

The increasing global concern regarding Antimicrobial Resistance (AMR) has become a key market accelerator. This issue forces dairy producers to significantly reduce the prophylactic and indiscriminate use of antibiotics. This strategic shift is driving major investment in advanced tools like bovine mastitis diagnostics, including rapid cow-side tests, automated Somatic Cell Count (SCC) monitoring systems, and sophisticated genetic testing. These technologies allow for targeted, timely intervention, reducing the overall need for broad-spectrum antibiotics and safeguarding milk quality. Furthermore, increasing government and NGO initiatives focused on animal health education and subsidized dairy modernization programs, particularly in regions like Asia-Pacific, are opening up new demand pathways for udder health products.

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Competitive Landscape and Key Players of Udder Health

The global udder health market is highly competitive and fragmented, featuring a blend of multinational animal health giants, specialized equipment manufacturers, and innovative diagnostics firms. Strategic activities, including mergers, acquisitions, and collaborations focused on integrating digital and biological solutions, define the competitive arena.

Leading the charge in the pharmaceutical and biological space are major global players such as: Merck & Co., Inc. (US), Zoetis Inc. (US), Boehringer Ingelheim GmbH (Germany), Elanco Animal Health Incorporated (US), Ceva Santé Animale (France), and Virbac S.A. (France), and Vetoquinol S.A. (France).

Companies specializing in advanced dairy farm technology, hygiene, and equipment are also essential contributors, including: Ecolab Inc. (US), GEA Group Aktiengesellschaft (Germany), DeLaval International AB (Sweden), BouMatic LLC (US), and Lely International N.V. (Netherlands).

The ecosystem is further enriched by specialized and regional innovators, especially those focused on diagnostics, prevention, and supplements: Orffa International Holding B.V. (Netherlands), AHV International B.V. (Netherlands), Albert Kerbl GmbH (Germany), G. Shepherd Animal Health Limited (UK), Ambig Equipment Limited (England), Draminski S.A. (Poland), Zenex Animal Health India Private Limited (India), Blackmango Herb (India), Nicosia Biolabs International Private Limited (India), Ring Biotechnology Co., Ltd. (China), Koru Diagnostics Ltd. (New Zealand), Mastaplex Limited (New Zealand), and AR Brown Co., Ltd. (Japan).

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Future Outlook

The global udder health market is poised for significant, sustainable expansion through 2032, driven by powerful macro-trends including food safety requirements, global dairy consumption, and technological innovation. The market's growth, estimated to reach USD 1.71 billion in 2025, underscores the irreversible trend toward preventative, precise, and antibiotic-sparing herd management. Continued investment in early detection technologies and non-pharmaceutical solutions will be key to ensuring global dairy supply chain resilience and protecting farm profitability.

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